More selected projects

Ride Sharing

Student: Nourhan Ayman
Type of work: Digital service, interaction design
Supervision:
Jochen Braun
Year: 2014

This project is a concept for a ride-sharing application made for any closed community or company, where people share the same destination in similiar time slots on a daily base.

CONCEPT DEVELOPMENT


The research showed that there is an opportunity for a ride sharing application in Cairo since fuel prices are increasing and people loose more and more time in traffic. The core insight gained is that there is hughe trust problem among the people and that they fear for their safety in such an application. Therefore the application can only used within closed communities, where people are somehow registered. This concept is developed for University with around 15000 people involved. 

 

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DESIGN ELEMENTS

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FINAL EXPERIENCE

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